DBS – Launch of iGO Rewards


Innovative Travel Rewards Platform
DBS launched a new online travel rewards platform of its credit card and utilized a variety of public relation activities, including the survey results to gain media attentions.

Boost Brand Visibility
Created a buzz around its credit card brand that gained media’s interest and effectively reached their target audience.

  • Client DBS Hong Kong
  • Type Research And Survey
  • ProjectLaunch of iGO Rewards
  • Scope Of Services Survey Coordination | Data Analysis |
    Result Announcement
DBS 02


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